WTF happens when WTF happens when humans invent shit that changes how humans human?
And WTF happens when we start examining human life like a simulation?
Oh, and WTF is humaning?
Toolmakers
Humans build the tools. The tools rebuild the humans.
From writing and machines to algorithms and AI, we investigate how technology changes what humans do, think, and experience.
Simulations, Systems & Gameplay
Welcome to the human operating environment.
Roles. Rules. Resources. Objectives. Other players. Hidden mechanics. We use gaming and simulation perspectives to investigate WTF is actually happening.
The Human–Technology Feedback Loop
The experiment keeps modifying the experimenters.
Human → technology → changed environment → changed human → repeat until WTF.
The human consequences are the fucking experiment.
Around here, we investigate
Tools · machines · work · communication · attention · algorithms · internet culture · social media · automation · AI · relationships · cognition · surveillance · digital life · whatever humans invent next · humans
A governing question:
What did the tool or human enable—and WTF did humans subsequently do with it?
